Brand’s Genesis
Raiment 61’s inception stemmed from a dilemma that our customers faced - the lack of well-fitting locally-produced pants that are comfortable and easily available. In pursuit of the ideal fit, people only had two options: buy from international brands or consult tailors, both highly expensive and time-consuming options for most people.
In order to bridge this gap in the market, we realized our goal to offer a solution that combines the best of all worlds – superior quality pants with an impeccable fit, tailored to various preferences without the customary waiting time.
Once the need for the brand was realized, the quest for conceiving the perfect name began. “Raiment 61” is an amalgamation of two words - ‘raiment’ which refers to garments while ‘61’ depicts the city code of Multan and also symbolizes good fortune as per numerology.
Our pants are crafted locally in the heart of South Punjab, Multan, within our state-of-the-art facility, MG Apparel. It is a highly sustainable site where we not only produce our pants through eco-friendly processes but also empower female-majority workforce through an inclusive environment and ethical working conditions.
